From silent subscribers to thriving community:The Educators' Action Plan to Turn Your Email List Into Your Most Powerful Asset for ChangeFinally, build the engaged community your important work deserves, fill your calendar with dream clients, and create lasting impact without burning out
*My website opt-in was only converting at 2.3%, and my simple 'Join my newsletter' call-to-action wasn't compelling enough to capture emails... Within just two weeks of launching, my opt-in rate jumped from 2.3% to 52%, and I booked 4 discovery calls immediately.
- Maya H., Founder of The Fearless Project
Youâre an educational consultant, coach, or creator.You're ready to reach more people and make a meaningful impact.But you have one of these challenges:
â You donât have an email list - website visitors & potential clients slip away.
â Your lead magnet doesn't educate - your list isnât engaging or converting.
â You have an invisible and vague âJoin My Newsletterâ form - no one scrolls that spots it or signs up.Hey, let me be clear: your offering and impact as an educator are valuable. You've got a lot to share, but without a funnel strategy, youâre missing engaged clients, community members, and potential revenue.Hereâs how to fix it (without running ads or posting daily):
Make your opt-in impossible to miss: Move your community invitation above the fold, eliminate competing CTAs, and create a clear path from "curious visitor" to "engaged subscriber" in under 60 seconds.
Transform your offer from forgettable to irresistible: Replace a generic "Join my newsletter" CTA with a compelling community invitation that promises specific transformationâlike a 5-day crash course that turns silent subscribers into engaged advocates for your justice-centered work.
Build genuine relationships, not just email lists: Use proven conversation starters, reply prompts, and community-building strategies that turn one-way email broadcasts into two-way newsletter where relationships with subscribers naturally lead to discovery calls and referrals.
After 15+ years in education and social justice work, I've learned that real change happens through community.This system helps justice-centered leaders build the engaged audiences their important work deserves.
Want to make sure this free email course is âworth itâ before you sign-up?
Here's everything that's inside:
Step 1: Diagnose Your Invisible Opt-In Why your brilliant content isn't building your list (3 hidden mistakes).Step 2: Make Your Opt-In Impossible to Miss The 60-second rule that converts browsers into subscribers.Step 3: Craft Your Irresistible Community Invitation From "Join my newsletter" to your most compelling offer.Step 4: Transform Subscribers Into Community Your list isn't an audience - it's a circle of support and accountability.Step 5: Build Your Community Growth Engine The set-it-and-forget-it system for continuous community growth.
Hey. The first lesson of The Educators' Action Plan is on its way to your inbox.
Within the next minute or two, you're going to get an email from me, Tim Hobson.This email contains instructions to get started with this roadmap mini-course, so be sure to check it out!But if you have any questions, don't hesitate to hit reply and let me know. I'll be happy to help! đNow go and check your inbox!
P.S. If you don't find the email in your inbox in the next couple of minutes, please check your spam folder.Chances are it ended up there.Since I'm relatively new to sending emails to my list, sometimes the "email algorithms" think I'm a robot!